Our Story

We believe that the beauty of fashion should be accessible to everyone, not just the privileged few. When the company was founded in 2012, we noticed that fashion companies had to choose between offering choice or reducing inventory pressure and waste. So, we set out to change that by leading the development of alternative processes and technologies to bring fashion into the future.


Our customers are at the core of our business model, driving our growth to a team of nearly 10,000 employees serving more than 150 countries within less than a decade. Our digital-first model meets customers where they are: on mobile devices, online and on social media. We have become one of the most popular shopping apps and continue to engage customers by providing multiple content streams directly within the Bagagen platform and delivering the best online shopping experience.